Transportation
5:26 pm
Sun March 4, 2012

Campaign targets distracted drivers

Organizers of a new campaign want to educate people about the dangers of distracted driving. The project is called "Remembering Ally: Distracted Driving Awareness Campaign." It was named in honor of Ally Zimmerman. She was sixteen when she was killed by a distracted driver.

Jim Santilli is executive director of the Traffic Improvement Association of Michigan. He says one simple mistake made by a distracted driver can change the lives of many people.

On Tuesday TIA will hold a conference at Zimmerman’s former high school in Romeo. The speakers will include members of her family as well as government and safety officials. A new, graphic video that details what happens in a car crash will also be shown.

The campaign is geared toward teens and young adults, but Santilli says older adults are also guilty of distracted driving.