Why the Wolverines are at the Championship, and what fans are wearing

Apr 8, 2013

Wolverines across the country will be watching the NCAA championship game tonight, but what's happening with the team when their off-screen?

There's no doubt that this team has some extraordinary players. What are they doing that works so well?

Is it the combination of a veteran coach and a young team?

Michigan Radio's Sports Commentator John U. Bacon gave us insight into what has made this team bring the University of Michigan to the championship for the first time since 1989. 

Well, whatever it is, they've got fans buying new gear. Wolverines are sporting apparel with new slogans like, "We on," and "Rise to the occasion." 

They aren't the only ones happy about the championship. Sports apparel shops in Ann Arbor are experiencing a very healthy surge in sales. 

Todd Goetz is the manager of the Ulrich's Bookstore in Ann Arbor, which also sells Wolverine merchandise.

To listen to the audio, click the link above.