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General Motors

General Motors is launching its first new brand in 20 years.

But it's not a car brand.

"Maven" is GM's new personal mobility service.

The new brand is in response to a trend, slight but noticeable and growing, of millennials and urban residents deciding car ownership isn't worth the cost or hassle. 

But they still need to get around. Peter Kosack is GM's head of Urban Mobility. He says Maven will give customers easy access to car-sharing and ride-sharing services.

Steve Carmody / Michigan Radio

A bill that would legalize ride sharing companies is making its way through the legislature.

Ride sharing companies, like Uber and Lyft, use an app to connect drivers with people looking for a ride and willing to pay. The bill would set up regulations for ride sharing companies that would be different from those taxi and limousine operators currently follow. 

Steve Carmody / Michigan Radio

Michigan lawmakers are acting quickly on legislation to legalize riding-sharing companies like Uber and Lyft.

The app-based taxi-like service links people who need a ride with willing motorists.

The services appear to be in violation of state law. Some cities, like Ann Arbor, have tried to prevent them from operating. Others, like Lansing, have been more welcoming.