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FCA decision on Toledo Jeep Wrangler plant still pending

Jul 15, 2015

Fiat Chrysler CEO Sergio Marchionne (left, foreground) at 2015 contract negotiations kickoff with the UA@
Credit Fiat Chrysler

Fiat Chrysler CEO Sergio Marchionne is still wrangling over what to do with the new Wrangler.

The current Wrangler is made in Toledo. 

It could be a victim of its own success.

"The length of a Wrangler on the lot in the U.S. is less than 20 days on average," Marchionne said at the kickoff of contract negotiations with the UAW on Tuesday.  "So that plant can't stop."

Shutting down the plant for the usual 10 to 12-week changeover to the new model would cost Chrysler too much money, said Marchionne.

The iconic Jeep vehicle has been made in Toledo for decades.  It's a source of immense pride for Jeep workers and for the city.

Toledo has offered Fiat Chrysler an incentive package to keep production of the Wrangler where it is, but Marchionne says he still can't make a financial case for it.

But he keeps trying.  He has assured Toledo workers he will find something else for them to build, if he has to move the Wrangler elsewhere.