The primary's over, but the campaign TV ads continue

Mar 3, 2012

Michigan’s presidential primary may be over, but the political TV ads keep on coming.

President Obama and a pro-Obama Super Pac together spent about a three-quarters of million dollars to promote the president’s re-election during the recent primary campaign.  A primary in which the president wasn’t running.

Rich Robinson is with the Michigan Campaign Finance Network.    He says the pro-Obama ads were intended to counter, not just his Republican opponents, but non-profit groups attacking the president.

Robinson says two groups have spent more than $1 million attacking the president’s ties to Wall Street and a failed solar energy business.   

“These are not…electioneering communication," says Robinson,  "There will be no reporting of these particular ads to the federal election commission…because they fall outside the window of an election.”

Robinson expects third-party groups will outspend the candidates, by a wide margin, in this year’s TV ad war.